SWOT Analysis in Everyday Decision-making

SWOT Analysis is a method for strategy formulation and implementation that can be used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in the early stages of every day decision-making. In my practice as a Life Coach I use SWOT Analysis with my clients to determine Career Paths, the most effective learning modality for them, the degree, certificate program, or license that would jettison their career, and/or the college or vocational school that would best suit their needs. Recently I performed a SWOT Analysis while determining which Vocational School to attend to earn my Real Estate Broker's License.

As a Relationship Coach I often meet with individuals in a relationship with a person with a Relationship Disorder. What is acceptable to one individual may or may not be for another. A Relationship Disorder is not necessarily a Deal Breaker. The SWOT Analysis allows the individual to have a clear snapshot of the relationship to determine what their pay-offs are. Once an individual understands what features and benefits, liabilities, and potential threats the relationship holds, they can determine whether to stay or to walk away.

As a Wellness Coach I have had the benefit of working with individuals needing to lose anywhere from 10 to 90 pounds. When determining which type of program to place a client on, SWOT is a handy tool. Not only can the individual have a clear synopsis of the various diet plans, but also of their own motivational factors, eating triggers, 'get real' weight, realistic time-tables, etc.

If you have successfully used SWOT Analysis to achieve organizational, personal, or relational change; I would love to hear from you. Please respond to this post with 'SWOT Analysis' in the header.

Thank You and Make it a Safe and Productive Day
Victoria Krayna BSB/MM
Life Transformation Coach

Strategy Implementation and Formulation: SWOT Analysis

Organizational survival depends on keeping the organization alert to developing trends and economies. SWOT Analysis is a method for strategy formulation and implementation used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in the early stages of change management. A corporation, product, or process that is not regularly examined and evaluated cannot understand why it has succeeded or why it has failed. A business that objectively and systematically examines its processes can take steps to improve on what worked well and modify or eliminate what worked poorly. The purpose of making strategic marketing changes or process improvements is to enhance opportunities for organizational success. Organizations must be prepared to implement change effectively or die. The SWOT Analysis will analyze and evaluate several environmental aspects that could optimize or diminish the desired outcome of the project. The audit will research fluctuations in the organizational, industry-wide, and geographic culture, explore economic, demographic, and market variables, investigate deviations in legal, regulatory, and compliance issues, and assess organizational and competitive technological advances, changes, and obsolescence. It will reveal barriers to new entrants, and copy-cat products and services.

Significant to the accuracy of the SWOT Analysis is anticipating trends within the industry. Keeping an eye on competition is crucial to making appropriate adjustments to maintain competitive advantage. A SWOT Analysis involves thorough evaluation of all elements of strategy and formulation.

· Strengths: Constructive Organizational attributes

· Weaknesses: Destructive Organization Attributes

· Opportunities: Constructive external conditions

· Threats: Destructive external conditions

Correctly identifying the components of a SWOT Analysis is critical. Subsequent steps in the process of strategy formulation for the purpose of the achievement of organizational objectives may be derived from the analysis.