Thursday, September 4, 2008

SWOT Analysis in Everyday Decision-making

SWOT Analysis is a method for strategy formulation and implementation that can be used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in the early stages of every day decision-making. In my practice as a Life Coach I use SWOT Analysis with my clients to determine Career Paths, the most effective learning modality for them, the degree, certificate program, or license that would jettison their career, and/or the college or vocational school that would best suit their needs. Recently I performed a SWOT Analysis while determining which Vocational School to attend to earn my Real Estate Broker's License.

As a Relationship Coach I often meet with individuals in a relationship with a person with a Relationship Disorder. What is acceptable to one individual may or may not be for another. A Relationship Disorder is not necessarily a Deal Breaker. The SWOT Analysis allows the individual to have a clear snapshot of the relationship to determine what their pay-offs are. Once an individual understands what features and benefits, liabilities, and potential threats the relationship holds, they can determine whether to stay or to walk away.

As a Wellness Coach I have had the benefit of working with individuals needing to lose anywhere from 10 to 90 pounds. When determining which type of program to place a client on, SWOT is a handy tool. Not only can the individual have a clear synopsis of the various diet plans, but also of their own motivational factors, eating triggers, 'get real' weight, realistic time-tables, etc.

If you have successfully used SWOT Analysis to achieve organizational, personal, or relational change; I would love to hear from you. Please respond to this post with 'SWOT Analysis' in the header.

Thank You and Make it a Safe and Productive Day
Victoria Krayna BSB/MM
Life Transformation Coach

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